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eMarketing/Sales head Responsibilities: a.. Developing strategy and managing execution of all online marketing campaigns b.. Increasing site traffic and sales through on and offline marketing and promotional activities c.. Formulation and implementation of online affiliate strategies d.. Online advertising strategy-Optimize online advertising against ROI e.. deliver a market leading performance across customer acquisition and retention, including searching engine optimization, email market, online advertising and affinity partnerships f.. Analyzing campaigns and researching, developing and implementing new customer-focused features and functionality that will drive Web-site conversion
>Qualifications: a.. Experience in a campaign management capacity in Internet Advertising and Marketing, Consumer eCommerce, and Direct Response >Marketing b.. A proven track record of delivering a significant increase in traffic and sales c.. Ability to work in a dynamic environment while maintaining a focus on results and meeting deadlines d.. B to C experience e.. Understanding of online revenue generation models f.. General understanding of web design & Internet technologies |