网店2.0时代 打造网络苏宁国美
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; LINE-HEIGHT: 150%; TEXT-ALIGN: center"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 15pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'">网店2.0时代 打造网络苏宁国美</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 15pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'"><?xml:namespace prefix = o ns = "urn:schemas-microsoft-com:office:office" /><o:p></o:p></SPAN></P><P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">发动</SPAN><SPAN style="FONT-SIZE: 12pt; COLOR: rgb(255,0,0); FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">在校大学生</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">大规模开发网店，开创电子商务的新阶段、新模式，打造网络苏宁国美，实现网店规范化、规模化、集群化发展，关键是下好谋势、解忧、播种、散花等四步战略要棋。现将“四大战略”简单介绍如下：</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<H3 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; VERTICAL-ALIGN: baseline; LINE-HEIGHT: 150%; TEXT-ALIGN: justify"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'">一 </SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'">谋势</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></H3>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">1、乘势——乘势在必行</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">之势</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">国家在《珠江三角洲改革发展规划纲要（2008-2020年）》</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">中</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">提出“确立珠江三角洲国际电子商务中心地位”的要求</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">。</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">“十一五”期间，珠三角洲地区电子商务已经从起步阶段进入了普及阶段，达到全国领先的地位；到2011-2015年，广东省电子商务将迈进深化阶段，力争达到亚洲领先；到2016-2020年，将会发展到升华阶段，进一步确立珠江三角洲地区国际电子商务中心地位。</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">……</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">2、引势——引</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">大势所趋之势</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">《就业促进法》</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">全国高校毕业生就业工程</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">“大力发展电子商务对于广东应对国际金融危机，加快转变发展方式，推动产业转型升级，提升国际竞争力，实现经济又好又快发展具有十分重要的意义！”</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">（</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">汪洋、黄华华</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">在</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">2009中国（广东）国际电子商务大会</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">的</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">开场白</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">）</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">中国电子商务协会授予广州市“中国电子商务应用示范城市”。</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">各国家部门、各事业单位对于高校学生实践能力的担忧</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">行业协会、学生组织</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">学生的创业激情</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">网络时代的产业发展趋势</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">大学生的创业激情以及时间的应用特点</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">……</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">3、造势——造势如破竹</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">之势</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">香港的高端形象</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">开发官方网站</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">宣讲宣传</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">……</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<H3 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; VERTICAL-ALIGN: baseline; LINE-HEIGHT: 150%; TEXT-ALIGN: justify"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'">二 解忧</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></H3>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">宣传之忧——如何塑造透明交易的形象？如何实现高知名度和高美誉度？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">渠道之忧——如何为店主提供最优的进货渠道？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">库存之忧——如何管理我方库存？如何为店主提供最新最全的库存数据？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">收款之忧——收款如何及时足额？同时兼顾店主收取报酬之忧，</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">发货之忧——发货如何准确及时？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">信誉之忧——无信用记录如何打消买家顾虑？如何控制网店的诚信度？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">执行之忧——如何让千家万店准确执行我们的战略安排？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">合力之忧——如何让所有网店形成品牌合力，进而打造网络苏宁国美？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">后顾之忧——如何统筹我们的售后服务？</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">……</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<H3 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; VERTICAL-ALIGN: baseline; LINE-HEIGHT: 150%; TEXT-ALIGN: justify"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'">三 播种</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></H3>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">燃点</SPAN><SPAN style="FONT-SIZE: 12pt; COLOR: rgb(255,0,0); FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">学子</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">创业激情 散播开店燎原火种</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">讲座宣讲</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">活动带动</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">摊位宣传</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">网络广告</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">校园广告</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">高校贴吧、论坛、QQ群传播</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">相互介绍</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">……</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<H3 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; VERTICAL-ALIGN: baseline; LINE-HEIGHT: 150%; TEXT-ALIGN: justify"><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'">四 散花</SPAN><SPAN style="FONT-WEIGHT: bold; FONT-SIZE: 14pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></H3>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">天女散花——海量信息遍网络</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">以信息化塑造透明化，以透明化带动集群化</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">网络宣传的规范化</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">网络宣传的积分奖励计划</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">搜素引擎的全面应用</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">行业网站</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">博客</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">播客</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">论坛</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; MARGIN-LEFT: 21pt; TEXT-INDENT: -21pt; LINE-HEIGHT: 150%"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: 'Wingdings'; mso-spacerun: 'yes'">n </SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">……</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">以上所提及的每一个点，都是系列策划中的重要一环。本系列策划，包括但不限于以上环节，是一个系统的工程。涉及众多大战略以及细枝末节，需要统筹兼顾政治、经济、科技、文化等领域，也需要根据公司的实际情况，作最优的安排。</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">根据以上指导思想，相信能够将本项目策划好。但因战略与资源均未明确，为此，一切均需从长计议。</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%; TEXT-ALIGN: justify"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P>
<P class=p0 style="MARGIN-TOP: 0pt; MARGIN-BOTTOM: 0pt; TEXT-INDENT: 21pt; LINE-HEIGHT: 150%; TEXT-ALIGN: right"><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'">策划：戴金池</SPAN><SPAN style="FONT-SIZE: 12pt; FONT-FAMILY: '仿宋_GB2312'; mso-spacerun: 'yes'"><o:p></o:p></SPAN></P><!--EndFragment--> 小弟不才，抛砖引玉，敬请各位行家不惜赐教，共同缔造<span style="FONT-WEIGHT: bold; FONT-SIZE: 15pt; FONT-FAMILY: '黑体'; mso-spacerun: 'yes'">网店2.0时代</span>。
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