xijieyousheng 发表于 2008-12-18 16:58:17

[原创]建立发展合作体系

<p class="MsoNormal" style="MARGIN: 6pt 0cm; TEXT-INDENT: 21pt; LINE-HEIGHT: 20pt; mso-para-margin-top: .5gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: .5gd; mso-para-margin-left: 0cm; mso-char-indent-count: 1.99; mso-line-height-rule: exactly;"><b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">1</font></span></b><b style="mso-bidi-font-weight: normal;"><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">、建立发展合作体系</span></b><b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><p></p></span></b></p><p class="MsoNormal" style="MARGIN: 6pt 0cm; TEXT-INDENT: 20.9pt; LINE-HEIGHT: 20pt; mso-para-margin-top: .5gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: .5gd; mso-para-margin-left: 0cm; mso-char-indent-count: 1.99; mso-line-height-rule: exactly;"><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">随着汽车市场竞争的进一步加剧,降价是市场竞争的必然结果,在未来几年恐怕也将是一个永恒的主题。作为主机厂或整车厂为了确保自己的利润空间,不得不对下游的企业进行压价,恐怕也有其苦衷。那么,汽车零部件企业怎样才能最大限度地规避降价的风险和减少损失呢?汽车零部件企业应与主机或整车厂建立战略合作关系,实行与主机或整车厂“携手并进,精诚合作,共谋发展,实现双赢”的“一体化发展”策略,通过自己的自主创新,提高核心竞争能力。</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 6pt 0cm; TEXT-INDENT: 20.9pt; LINE-HEIGHT: 20pt; mso-para-margin-top: .5gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: .5gd; mso-para-margin-left: 0cm; mso-char-indent-count: 1.99; mso-line-height-rule: exactly;"><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">如某家活塞生产企业,近年来,一直坚持做到:主机厂的需求就是他们的关注焦点;为主机厂提供超前的产品开发支持,确保产品质量的不断升级和产能的稳定提升;以“超越用户期望”的思考方式,与主机厂一起解决现实与预期之间的差距问题,从而为市场终端用户提供优质的产品及服务。该公司早在</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">2000</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">年与玉柴配套之初,就确定了</span><span lang="EN-US" style="FONT-FAMILY: Arial; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-bidi-font-family: '';">“</span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">产品开发为先,配套协作跟进</span><span lang="EN-US" style="FONT-FAMILY: Arial; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-bidi-font-family: '';">”</span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">的理念,产品开发始终坚持“大胆构思、缜密论证、不怕失败”的自主创新指导思想。</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">5</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">年来,该公司针对玉柴产品成立了由总经理挂帅的项目组,整合公司技术、销售、质量、生产</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">4</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">大系统的资源,建立了全过程、全方位的玉柴产品</span><span lang="EN-US" style="FONT-FAMILY: Arial; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-bidi-font-family: '';">“</span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">绿色通道</span><span lang="EN-US" style="FONT-FAMILY: Arial; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-bidi-font-family: '';">”</span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">:在产品开发和技术沟通方面,由总工牵头,技术中心负责加强与玉柴技术中心等相关部门的沟通,充分发挥公司军工技术的优势,把自己独特的见解和构思应用到玉柴产品开发和老产品的改进上,既保证了开发进度,又保证了开发质量。在销售方面,建立玉柴办事处,全面负责并协调玉柴产品全过程、全方位形成和发生的各种信息,并及时传递回公司,确保了工作的主动性、信息的准确性和跟进的及时性。在生产方面,该企业近年先后投入</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">2000</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">多万元进行技术改造,建立和完善了玉柴产品的生产专线,实行了数控化改造。</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 6pt 0cm; TEXT-INDENT: 20.9pt; LINE-HEIGHT: 20pt; mso-para-margin-top: .5gd; mso-para-margin-right: 0cm; mso-para-margin-bottom: .5gd; mso-para-margin-left: 0cm; mso-char-indent-count: 1.99; mso-line-height-rule: exactly;"><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">同时,该公司逐步推行精益生产方式,实行节点管理,既保证了玉柴产品的交货期,又促进了产能稳步提升。在质量管理方面,公司先后通过了</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">ISO/TS16949</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">:</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">2002</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">、</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">ISO9001</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">:</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">2000</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">和</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">GJB<chmetcnv wst="on" tcsc="0" numbertype="1" negative="False" hasspace="False" sourcevalue="9001" unitname="a">9001A</chmetcnv>-2001</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">标准的认证,坚持质量管理的“八项原则”,综合运用</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">APQP</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">、</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">FMEA</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">、</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">SPC</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">、</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">MSA</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">、</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">PPAP</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">等工具和手段,按照玉柴的要求,对生产、管理过程各环节进行深入细致的控制与分析,实现了产品质量和服务的持续改进。该公司通过走“与主机厂同步发展自主创新之路”,在与主机厂同步发展建立战略合作关系的基础上,坚持自主创新,最终实现了双赢,取得了良好的经济效益和社会效益。自</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">2000</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">年进入玉柴配套体系、</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">2001</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">年正式批量供货以来,该公司与玉柴同频共振,精诚合作,与玉柴技术中心一道联合完成</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">8</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">个系列活塞的开发,先后提供新产品</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">200</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">多个品种,并实现了玉柴的销售量和市场份额以每年</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><font face="">10%</font></span><span style="FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-ascii-font-family: ''; mso-hansi-font-family: Arial;">的增幅上升。</span><span lang="EN-US" style="mso-font-kerning: 0pt; mso-hansi-font-family: Arial;"><p></p></span></p>
页: [1]
查看完整版本: [原创]建立发展合作体系