[推荐]如何进行库存控制与调配
<p style="TEXT-INDENT: 21pt; LINE-HEIGHT: 125%; mso-char-indent-count: 2.0;"><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';"><font face="宋体">店铺货物配送到店面陈列后，即开始产生销售。由于天气、消费者行为、竞争对手活动、环境等很多因素都可能影响销售，故销售结果表现出很大的随机性，就会出现一部分款在部分店畅销、另外一部分店是另外一些款畅销，那如何进行库存控制和网点间调配呢？</font></span><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"> <br/><br/></span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">库存可供应天数</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">=</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">当前库存</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">/</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">最近日平均销量</span></font><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"> <br/><br/></span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">一般取</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">1</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">星期即</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">7</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">天或</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">2</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">星期即</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">14</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">天或半个月</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">15</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">天，因为太短随机性会较大，太长容易出现趋势性或季节性因素，而由于通常消费者周一到周五上班，周六周日逛店购物，基本每周周末都会出现销售高峰，而周一、二出现销售低谷。另外，根据微积分原理，虽然一年四季销量波动幅度较大，但相对有一定的延续性，进行切割的话短期内不会有大的变动，故可用认为最近</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">1</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">周或</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">2</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">周的日平均销量在将来一周仍持续。</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">WSM</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">目前合理的库存可供应天数为</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">30-60</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">之间。</span></font><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"> <br/><br/></span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">要算库存可供应天数时要注意以下几个方面：</span></font><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"> <br/><br/></span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">一是近期是否有重大促销或竞争对手有重大促销活动，如果安排了为期十天或半个月的促销活动，后面就要以往年同期的日平均销量或扣除促销因素引起的销量波动后才行，否则按之前的日平均销量补货将会造成大量库存，所以要精通物流必须要非常清楚业务；</span></font><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"> <br/><br/></span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">二是要关注近期天气变化因素，因为服装行业是靠天吃饭的行业，销售与天气状况密切相关；</span></font><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"> <br/><br/></span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">三是换季时要关注旧品的撤退和新品上市之间关系处理。</span></font><font face="宋体"><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"> <br/><br/></span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">当然还要考虑其它很多因素，如门店之间距离远近</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">(</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">太远的调剂不方便，时间长成本高</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">)</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">、门店库存上下限</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">(</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">根据品牌定位，高档的一般陈列较少，大众的将会较多，家饰的多少、每个家饰能陈列的产品总数和合适的</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">SKU</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">数等</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;">)</span><span style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; mso-bidi-font-size: 9.0pt; mso-ascii-font-family: ' '; mso-hansi-font-family: ' ';">。</span><span lang="EN-US" style="FONT-SIZE: 10.5pt; COLOR: black; LINE-HEIGHT: 125%; FONT-FAMILY: ' '; mso-bidi-font-size: 9.0pt;"><p></p></span></font></p><p></p><p></p> <p>找到我想要的,谢谢!</p><p></p>
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