[原创]传播、促销活动方案
<p style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 10.5pt; mso-char-indent-count: 1.0;"><span lang="EN-US"><img height="50" src="file:///C:/DOCUME~1/ADMINI~1/LOCALS~1/Temp/msohtml1/01/clip_image002.jpg" width="112" vshapes="_x0000_i1025" alt=""/><font face=""><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span></font></span><span lang="EN-US" style="FONT-SIZE: 14pt;"><font face=""><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span></font></span><b style="mso-bidi-font-weight: normal;"><span style="FONT-SIZE: 14pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">台州威成针织品有限公司</span></b><font face=""><b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="FONT-SIZE: 14pt;"><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span><span style="mso-spacerun: yes;"> </span></span></b><span lang="EN-US"><img height="48" src="file:///C:/DOCUME~1/ADMINI~1/LOCALS~1/Temp/msohtml1/01/clip_image004.jpg" width="110" vshapes="_x0000_i1026" alt=""/></span></font></p><p style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 10.5pt; mso-char-indent-count: 1.0;"><font face=""><span lang="EN-US"> </span></font><b style="mso-bidi-font-weight: normal;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">“兄华内衣”</span></b><b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">12</font></span></b><b style="mso-bidi-font-weight: normal;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">月份传播促销活动方案草案</span></b><b style="mso-bidi-font-weight: normal;"><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></b></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">一、目的：</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span lang="EN-US" style="FONT-SIZE: 12pt;"><span style="mso-spacerun: yes;"><font face=""> </font></span></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">通过本活动提升“兄华”在台州的知名度，并促进完成</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">300</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">万的销售任务</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">二、时间：</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face=""><span style="mso-spacerun: yes;"> </span>2006</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">年</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">月</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">日</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">—2007</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">年</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">月</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">5</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">日</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">三、活动主题：</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span lang="EN-US" style="FONT-SIZE: 12pt;"><span style="mso-spacerun: yes;"><font face=""> </font></span></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">第</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">期：上榜品牌，巨星推荐，联袂打造兄华高端形象！</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 18pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly; mso-char-indent-count: 1.5;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">第</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">2</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">期：温馨圣诞、喜庆元旦，兄华礼品送不停！</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">四、活动背景：</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span lang="EN-US" style="FONT-SIZE: 12pt;"><span style="mso-spacerun: yes;"><font face=""> </font></span></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">台州威成针织品有限公司于</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">2006</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">年</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">11</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">月</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">27</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">日</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">-2007</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">年</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">月</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">26</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">在台州电视台“阿福讲白搭”栏目投入为期</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">2</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">个月的“兄华内衣”品牌形象广告，为使本次广告传播效果最大化，同时在</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">06</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">年</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">月份完成</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">300</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">万的销售任务，特展开本次传播促销活动。威成公司在台州地区的有效客户数量为</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">60</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">家左右，其中年销售额在</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">10</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">万以上的客户约</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">30</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">家左右，以上这些客户大部分的店面陈列相对较好，且能主动推荐消费者购买“兄华”产品，但兄华品牌历来没有品牌拉力，品牌知名度不高，客户希望企业能有所动作。为使这些客户能在一个月的时间内提货量达到</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><font face="">300</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">万，提高“兄华”品牌知名度，除了利用电视传播的有效手段外，还需同时采用其他辅助传播及促销手段，确保传播效果最大化、销售任务准时完成！</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p><p class="MsoNormal" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; mso-line-height-rule: exactly;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: '';">（待续）</span><span lang="EN-US" style="FONT-SIZE: 12pt;"><p></p></span></p>[原创]传播、促销活动方案
<p>接上！</p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">五、基本思路：</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><span style="mso-spacerun: yes;"><font face="Times New Roman"> </font></span></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">配合电视广告，制作</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">6000</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张宣传单页、</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">200</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张吊牌，分两批发放到各客户处。第一批</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">3000</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张宣传单页和</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">100</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张吊牌，于</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">5</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日起发放到各客户处，其内容主要是介绍电视广告的投放和形象代言人强势推荐，有效期截止到</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">20 </font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日。第二批</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">3000</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张宣传单页和</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">100</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张吊牌于</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">20</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日前发放到各客户处，其内容主要是介绍圣诞、元旦的促销礼品免费赠送，有效期截止到元月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">5</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日。小礼品在</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">20</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日前发放到个客户处，具体数字根据客户销量配比；小礼品单价在</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元以内，这样数量就会多一点，争取进店的消费者都有礼品赠送。由于有了</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">5</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日和</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">20</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日的两批单页和吊牌发放再加上</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">20</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日的礼品到位，就可以在</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">20</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">—30</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">要求客户提货，既能达到压货和给客户施加压力的作用，又能在短时间提升销售量！即使未能达到预期目的完成销售任务，差距也不会太大，既可以提升客户的信心加强客户忠诚度，也可以为</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">07</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">年进军杭州市场积累经验，以达到“练兵”的目的！</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">六、注意事项：</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman"><span style="mso-spacerun: yes;"> </span>1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、时间的控制：本次活动要求时间的衔接一定要紧密，因为电视广告已经启动，所以要在第一时间让消费者知道兄华品牌是电视广告的知名品牌，在第二阶段要让消费者知道兄华在免费的赠送礼品，同时让消费者在进店消费的时候感觉到兄华的热烈气氛！</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman"><span style="mso-spacerun: yes;"> </span>2</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、宣传单页的发放及吊牌的悬挂：宣传单页必须及时发到客户处，由客户在店内发放！吊牌在规定时间内送到客户处并规范悬挂，充分把店里的气氛活跃起来！吊牌的悬挂数量可按照</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">/5</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">平方比例计算，平均每个店都在</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">4</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张左右！</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman"><span style="mso-spacerun: yes;"> </span>3</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、礼品的发放：礼品根据客户综合情况给予相应的数量配比，由客户在店里自行发放，从</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">12</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">20</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">发放到次月</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman">5</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">日。</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman"><span style="mso-spacerun: yes;"> </span>4</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、在宣传单页和吊牌发送给客户的过程中，潘总最好亲自参与到一部分客户的工作中，鼓励并督促客户全部悬挂吊牌，尽可能的多悬挂几张吊牌！</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="Times New Roman"><span style="mso-spacerun: yes;"> </span>5</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: 'Times New Roman'; mso-hansi-font-family: 'Times New Roman'; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、人员安排：最好能再增加一人配合顾经理工作，以保证所有工作事项能在规定时间内完成，并使具体工作落实的细致到位！（下续）</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p>[此贴子已经被作者于2006-12-1 3:14:01编辑过] <p>接上！</p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">七、宣传单页和吊牌的内容设计方向：</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p></p><p></p><p></p><p></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face=""><span style="mso-spacerun: yes;"> </span>1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、宣传单页：<b style="mso-bidi-font-weight: normal;">第一批的宣传单页</b>正面内容为影视巨星罗嘉良和陈俊君，主要是表达明星推荐的品牌是信的过的品牌，是一种身份的象征！反面是台州电视台“阿福讲白搭”栏目广告播出时间，主要表达“兄华”是有实力的品牌，是电视台上榜的知名品牌！<b style="mso-bidi-font-weight: normal;">第二批宣传单页</b>正面内容为影视巨星罗嘉良和陈俊君，有礼品的图案相结合，重点表达“巨星送礼”的信息；反面是礼品的夸张象征性图案，文字陈述送礼的说明。</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p></p><p></p><p></p><p></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face=""><span style="mso-spacerun: yes;"> </span>2</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、吊牌：<b style="mso-bidi-font-weight: normal;">吊牌的设计内容及思路按照</b>宣传单页的方向执行，图案及创意的细节略有不同，主要是颜色的差异和字体的差异，并辅以夸张的卡通形象，目的是烘托气氛！</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p></p><p></p><p></p><p></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">八、礼品的选择：</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p></p><p></p><p></p><p></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><span style="mso-spacerun: yes;"><font face=""> </font></span></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">礼品要以单价低为原则，数量尽可能的多，如果能在礼品上印刷“兄华“的</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">LOGO</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">最好，但是费用和时间可能都不允许（主要还是费用的问题），按照现在客户的数量和综合情况，小礼品的数量至少应在</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">5000</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">份以上，这样，大一点的客户可发放</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">200</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">份左右（约</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">10</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">家），其他客户</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">50—150</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ''; mso-hansi-font-family: ''; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">份不等。（待续）</span></p> <p>接上！</p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">九、费用预算：（整体</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">****</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元左右）</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face=""><span style="mso-spacerun: yes;"> </span>1</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、宣传单页：</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">16K</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">纸张，双面印刷，</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">6000</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张，约</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">***</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元（根据纸张的好坏在</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">**</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">/</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张左右）；</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face=""><span style="mso-spacerun: yes;"> </span>2</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、</span><span style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">
</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">吊牌：</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">35*55CM</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">（加上留边约</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">0.4</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">平方多），双面背胶写真，</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">**</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">/</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">平方，（</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">**</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元左右</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">/</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">张），总计约</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">**</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元左右；</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p></p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face=""><span style="mso-spacerun: yes;"> </span>3</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">、礼品：建议在</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><font face="">****</font></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">元左右；</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"><p> </p></span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 324pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-char-indent-count: 27.0; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">杭州懒人营销企划咨询机构</span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 324pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-char-indent-count: 27.0; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;"></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体; mso-bidi-font-size: 10.5pt;">首席策划师</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt; mso-bidi-font-size: 10.5pt;"><span style="mso-spacerun: yes;"><font face=""> </font></span></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体; mso-bidi-font-size: 10.5pt;">李运安</span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 324pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-char-indent-count: 27.0; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体; mso-bidi-font-size: 10.5pt;"></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">执行总监</span><span lang="EN-US" style="FONT-SIZE: 12pt; mso-font-kerning: 0pt;"><span style="mso-spacerun: yes;"><font face=""> </font></span></span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">李必彦</span></p><p class="MsoNormal" align="left" style="MARGIN: 0cm 0cm 0pt; TEXT-INDENT: 324pt; LINE-HEIGHT: 20pt; TEXT-ALIGN: left; mso-char-indent-count: 27.0; mso-line-height-rule: exactly; mso-pagination: widow-orphan;"><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-ascii-font-family: ""; mso-hansi-font-family: ""; mso-font-kerning: 0pt; mso-bidi-font-family: 宋体;">2006年12月1日</span></p> <p>谢谢，还可以！</p> <p>谢谢！！</p><p>可以参考一下</p> <p>参考一下!</p> 参考一下 不错，整个过程控制和细节把握都挺系统,支持一下;
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