xuanyuanlanfei 发表于 2008-7-5 10:53:03

[转帖]中国十大世界级品牌调查

<p>中国十大世界级品牌调查</p><p><strong>一,&nbsp;品牌影响力 Brand Perception</strong></p><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;中国银行 Bank of China<br/>3.&nbsp;青岛啤酒 Tsingtao Beer<br/>4.&nbsp;中国国际航空公司Air China<br/>5.&nbsp;中国移动China Mobile<br/>6.&nbsp;中国电信China Telecom<br/>7.&nbsp;海尔Haier<br/>8.&nbsp;中石化Sinopec<br/>9.&nbsp;百度Baidu<br/>10.&nbsp;中国建设银行China Construction Bank</p><span class="displayclass"></span><span class="displayclass"></span><p><strong>二,&nbsp;产品与服务 Product &amp; Service</strong></p><span class="displayclass"></span><span class="displayclass"></span><p>1.&nbsp;青岛啤酒Tsingtao Beer<br/>2.&nbsp;联想Lenovo<br/>3.&nbsp;中国国际航空公司Air China<br/>4.&nbsp;中国移动China Mobile<br/>5.&nbsp;中国银行Bank of China<br/>6.&nbsp;百度Baidu<br/>7.&nbsp;海尔Haier<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;新浪Sina<br/>10.&nbsp;中国工商银行ICBC</p><span class="displayclass"></span><span class="displayclass"></span><p><strong>三,&nbsp;优质品牌Consistently High Quality</strong></p><span class="displayclass"></span><span class="displayclass"></span><p>1.&nbsp;青岛啤酒Tsingtao Beer<br/>2.&nbsp;联想Lenovo<br/>3.&nbsp;中国移动China Mobile<br/>4.&nbsp;海尔Haier<br/>5.&nbsp;百度Baidu<br/>6.&nbsp;中国银行 Bank of China<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;华为Huawei<br/>9.&nbsp;中国电信China Telecom<br/>10.&nbsp;宝钢Bao Steel</p><span class="displayclass"></span><span class="displayclass"></span><p><strong>四,&nbsp;社会责任 Social Responsibility</strong></p><span class="displayclass"></span><span class="displayclass"></span><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;青岛啤酒Tsingtao Beer<br/>3.&nbsp;海尔Haier<br/>4.&nbsp;中国银行Bank of China<br/>5.&nbsp;中国移动China Mobile<br/>6.&nbsp;百度Baidu<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;宝钢Bao Steel<br/>9.&nbsp;中国建设银行China Construction Bank<br/>10.&nbsp;华为Huawei</p><span class="displayclass"></span><span class="hiddenclass"><p><strong>五,&nbsp;市场领先性 Leading Brand</strong></p></span><span class="hiddenclass"><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;青岛啤酒Tsingtao Beer<br/>3.&nbsp;中国银行Bank of China<br/>4.&nbsp;海尔Haier<br/>5.&nbsp;百度Baidu<br/>6.&nbsp;中国移动China Mobile<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;华为Huawei<br/>9.&nbsp;中石化Sinopec<br/>10.&nbsp;中国电信China Telecom</p></span><span class="hiddenclass"><p><strong>六,&nbsp;综合排名 Complex Rank</strong></p></span><span class="hiddenclass"><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;青岛啤酒Tsingtao Beer<br/>3.&nbsp;中国银行Bank of China<br/>4.&nbsp;中国移动China Mobile<br/>5.&nbsp;海尔Haier<br/>6.&nbsp;百度Baidu<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;华为Huawei<br/>10.&nbsp;中国建设银行China Construction Bank</p></span><span class="hiddenclass"><p><strong>七,&nbsp;品牌价值 Brand Equity</strong></p></span><span class="hiddenclass"><p>1.&nbsp;青岛啤酒Tsingtao Beer<br/>2.&nbsp;联想Lenovo<br/>3.&nbsp;百度Baidu<br/>4.&nbsp;中国银行Bank of China<br/>5.&nbsp;中国移动China Mobile<br/>6.&nbsp;海尔Haier<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;新浪Sina<br/>10.&nbsp;华为Huawei</p></span><span class="hiddenclass"><p><strong>八,&nbsp;品牌影响力海外榜 Brand Awareness Overseas Rank</strong></p></span><span class="hiddenclass"><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;中国银行Bank of China<br/>3.&nbsp;中国国际航空公司Air China<br/>4.&nbsp;青岛啤酒Tsingtao Beer<br/>5.&nbsp;中国电信China Telecom<br/>6.&nbsp;中国移动China Mobile<br/>7.&nbsp;海尔Haier<br/>8.&nbsp;中石化Sinopec<br/>9.&nbsp;百度Baidu<br/>10.&nbsp;中国建设银行China Construction Bank<br/>&nbsp;<br/><strong>九,&nbsp;品牌价值海外榜 Brand Equity Overseas Rank</strong></p></span><span class="hiddenclass"><p>1.&nbsp;青岛啤酒Tsingtao Beer<br/>2.&nbsp;联想Lenovo<br/>3.&nbsp;中国银行Bank of China<br/>4.&nbsp;中国国际航空公司Air China<br/>5.&nbsp;百度Baidu<br/>6.&nbsp;中国移动China Mobile<br/>7.&nbsp;海尔Haier<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;华为Huawei<br/>10.&nbsp;中国建设银行China Construction Bank</p></span><span class="hiddenclass"><p><strong>十,&nbsp;市场领先性海外榜()Leading Brand Overseas Rank</strong></p></span><span class="hiddenclass"><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;青岛啤酒Tsingtao Beer<br/>3.&nbsp;中国银行Bank of China<br/>4.&nbsp;百度Baidu<br/>5.&nbsp;中国移动China Mobile<br/>6.&nbsp;海尔Haier<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;中远集团COSCO<br/>10.&nbsp;华为Huawei</p></span><span class="hiddenclass"><p><strong>十一,&nbsp;社会责任海外榜)Social Responsibility Overseas Rank</strong></p></span><span class="hiddenclass"><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;中国银行Bank of China<br/>3.&nbsp;青岛啤酒Tsingtao Beer<br/>4.&nbsp;中国国际航空公司Air China<br/>5.&nbsp;百度Baidu<br/>6.&nbsp;中国移动China Mobile<br/>7.&nbsp;中国电信China Telecom<br/>8.&nbsp;海尔Haier<br/>9.&nbsp;中国建设银行China Construction Bank<br/>10.&nbsp;华为Huawei</p><p><strong>五,&nbsp;市场领先性 Leading Brand</strong></p><span class="displayclass"></span><span class="displayclass"></span><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;青岛啤酒Tsingtao Beer<br/>3.&nbsp;中国银行Bank of China<br/>4.&nbsp;海尔Haier<br/>5.&nbsp;百度Baidu<br/>6.&nbsp;中国移动China Mobile<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;华为Huawei<br/>9.&nbsp;中石化Sinopec<br/>10.&nbsp;中国电信China Telecom</p><span class="displayclass"></span><span class="displayclass"></span><p><strong>六,&nbsp;综合排名 Complex Rank</strong></p><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;青岛啤酒Tsingtao Beer<br/>3.&nbsp;中国银行Bank of China<br/>4.&nbsp;中国移动China Mobile<br/>5.&nbsp;海尔Haier<br/>6.&nbsp;百度Baidu<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;华为Huawei<br/>10.&nbsp;中国建设银行China Construction Bank</p><span class="displayclass"></span><span class="displayclass"></span><p><strong>七,&nbsp;品牌价值 Brand Equity</strong></p><span class="displayclass"></span><span class="displayclass"></span><p>1.&nbsp;青岛啤酒Tsingtao Beer<br/>2.&nbsp;联想Lenovo<br/>3.&nbsp;百度Baidu<br/>4.&nbsp;中国银行Bank of China<br/>5.&nbsp;中国移动China Mobile<br/>6.&nbsp;海尔Haier<br/>7.&nbsp;中国国际航空公司Air China<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;新浪Sina<br/>10.&nbsp;华为Huawei</p><span class="displayclass"></span><span class="displayclass"></span><p><strong>八,&nbsp;品牌影响力海外榜) Brand Awareness Overseas Rank</strong></p><span class="displayclass"></span><span class="displayclass"></span><p>1.&nbsp;联想Lenovo<br/>2.&nbsp;中国银行Bank of China<br/>3.&nbsp;中国国际航空公司Air China<br/>4.&nbsp;青岛啤酒Tsingtao Beer<br/>5.&nbsp;中国电信China Telecom<br/>6.&nbsp;中国移动China Mobile<br/>7.&nbsp;海尔Haier<br/>8.&nbsp;中石化Sinopec<br/>9.&nbsp;百度Baidu<br/>10.&nbsp;中国建设银行China Construction Bank<br/>&nbsp;<br/><strong>九,&nbsp;品牌价值海外榜() Brand Equity Overseas Rank</strong></p><span class="displayclass"></span><span class="displayclass"></span><p>1.&nbsp;青岛啤酒Tsingtao Beer<br/>2.&nbsp;联想Lenovo<br/>3.&nbsp;中国银行Bank of China<br/>4.&nbsp;中国国际航空公司Air China<br/>5.&nbsp;百度Baidu<br/>6.&nbsp;中国移动China Mobile<br/>7.&nbsp;海尔Haier<br/>8.&nbsp;中国电信China Telecom<br/>9.&nbsp;华为Huawei<br/>10.&nbsp;中国建设银行China Construction Bank</p></span>
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